"Our deepest fear is not that we are inadequate. Our deepest fear is that
we are powerful beyond measure. It is our light, not our darkness, that most
frightens us. Your playing small does not serve the world. There is nothing
enlightened about shrinking so that other people won't feel insecure around you.
We are all meant to shine as children do. It's not just in some of us; it is in
everyone. And as we let our own lights shine, we unconsciously give other people
permission to do the same. As we are liberated from our own fear, our presence
automatically liberates others. " - A quote from the movie `Coach Carter`.

Indian Economic Resurgence

India is picking up economic speed with much gusto and all cylinders firing latest number crunching by the mavens suggests China-like growth figures for the quarter. But it needs to be asked : could it be that the growth engine would splutter and stall if we fail to have the right policies in place now? And are we doing enough to chug along fine into the future?

But first, a word about growth economics. The field was much neglected for years, the world over.
Indeed,up until circa 1986, most macroeconomics classes and texts simply relegated long-run growth issues to a marginal role or simply neglected it altogether.

Economists have of course long accepted the notion that technology and expertise is the most important engine for economic growth. But until recently economic models couldn't really say how innovation and newer techniques would spur productivity and output. New empirical research not only recognizes the importance of technical advance and newer way of doing things, but actually explains how the process occurs and describes the critical role of institutional arrangements in the process.

But it's not just technology that's key to productivity and growth, it's the ability of people to develop and use technology. The "New Economy" requires higher levels of education, including high-tech skills and opportunities and the open-mindedness for lifelong leaning to keep up with the constantly evolving demands of the Information Age we live in.

Golf - A Sport above other sport's (not to be taken literally!)

“When People worked on farms, they were too spread out to play
golf. When they worked in factories, they were too tired to play golf. Now that
they work in offices, they have the time and the incentive to pay golf, because
it is one of the few ways that they can still get exercise – even as they age”.

These famous lines were put down by Michael Mandelbaum, the author of “The Meaning of Sports” (and how true they are!...). Let me make myself clear. What’s the one really hot issue that’s infested all talk shows involving professional sports? Doping or use of Enhancers, right! But you see, golf is such a game where the use of steroids at the professional level is very restricted. The only use of chemicals for enhancement that I can perceive would be Valium or anti-depressant after you have hit maybe a 12 or 14 on a par 3!
Golf, politically speaking, is also very democratic in nature. I mean, where can you watch a field of old guys, stripping young athletes and 16-something teenage girls (remember Michelle Wie) all competing fiercely for a PGA title and have a guy who was selected as the ninth wild card pick come out and win it! (John Daly, 1991 PGA Championship).
Golf is also a very accessible sport for most fans. Year on year, the PGA tour has been played on public courses, truly open to anyone such as Bethpage, Torney Pines and Pinehurst. So for all you are worth, you may be just a guy with a 14-15 something handicap but you can go and hit the same exact shot from the same exact place where maybe Arnold Palmer made a 140ft killer shot!(if you have the skill that is!)
Golf is also so much like life than any other sport. Across any sport the playing surface’s are treated, researched and studies done to make it more suitable for play. But golf is deliberately played on an uneven surface, designed to bring good and bad bounces, bad lies and crazy angles, into the heart of the sport. And that’s why it’s so much like life, because golf, like life, is ultimately about how you react to the good and bad bounces that come your way. Hence the adage that if you play just one round of golf with a person, you can learn everything you need to know about their character. Do they blame their caddie or their equipment for poor shot’s? Do they curse and lose their temper or take the good and the bad in stride? And most of all do they cheat or do they play by the rule?
p.s. Golf also has the infamous record for most players, professional or non-professional, to die on the course while playing.

ITC Hotel Sonar Bangla Sheraton, A Trully Kolkata's Experience

The ITC Sheraton is located close to the business centre of the city & near to both International and Domestic's Airports.The hotel provides a feeling of a relaxed, yet luxurious ambience. Sonar Bangla Sheraton overlooks the most greeneric scenery of Kolkata.Its surrounded by curvaceous bodies of water and 16 acres of greenery. To make your stay as comfortable as possible, the hotel offers a variety of services from laundry to a fully equipped Business Center with Internet services. Their professional staffs provide a 24 hour front desk and concierge service for all your travel needs.

Executive Accommodation At The ITC Hotel Sonar Bangla Sheraton

All rooms and suites at the ITC Hotel Sonar Bangla Sheraton & Towers are spacious and gracefully appointed with modern luxuries and amenities including butler service, coffee maker, cable channels, safe, work desk, TV, Internet Access and maid service. Guests can choose from Bay View and Oversized Rooms with Executive Club and also Towers Level Rooms requiring extra luxuries and facilities. Executive Club Rooms are the largest in the city in their category, while the Towers block and its Darjeeling Lounge reinforces the notion that service is our number one priority.

The Recreation At ITC Hotel Sonar Bangla Sheraton

• Sonar Spa having the best of international treatments.Size : 13000 sq. ft.
• Beauty Parlour
• Barber shop
• Swimming Pool
• Tennis Courts
• Jogging Track
• Chip & Putt Golf Course (with Golf Carts)
  

  The 7 Wonders Restaurants At ITC Sheraton & Tower, Kolkata

  The 7 restaurants and lounges offer International, Indian and Asian cuisine in both formal and casual settings, a la carte and buffet. The Dublin Bar is open until late offering dance music in a relaxed ambience and comfort for enjoying your favorite drinks and light snacks.

  DUM PUKHT

  The Finest Indian Restaurant In Town.A celebration of the rich diversity of traditional Indian cuisines and the 200 year old culinary tradition of cooking food in sealed ‘deghs’. This Indian fine dine restaurant with a show kitchen serves a mix of Awadhi, Luckhnawi and traditional Indian cuisines.

  EDEN PAVILION

  Welcome all the guests for the entire day 24 Hrs.The Pavillion delectable variety of buffet fare throughout the week, for breakfast, lunch as well as dinner. It prides in hosting and serves the multi cuisines-Indian & Continental

  DUBLIN

  A distinctively Irish Pub with a dance floor.

  PAN ASIAN

  Explore the diversity of Asian's cuisines at our Restaurant.At the Pan Asian you can explore diverse culinary traditions from Mongolia to the exotic taste of China, Japan, Malaysia, Korea, Indonesia and Thailand...
• Rating:5 Stars
• Address:ITC Sonar Bangla Sheraton, 1 Halden Avenue, Calcutta, India.

The Newest commodity on the Block - The Customer

The 20th century involved the process of rolling out newer and better versions of products as fast as possible to keep the buyer's to make back to back sales. It focussed on creating products which fought for a place in order to gain the customer's attention.Big bucks rolled into advertising as the promos grew more engrossing and eye-catching. It really became "a jungle out there" with everu second resulting in a newer commodity with an oppurtunity to exploit.
But the newest commodity to hit the market is now the customer. It's not anymore about what product will appeal to the customer but what are the needs of every single buyer. It is important to note the fact that while marketing a product considering the consumer base as a single entity rather than the collective buying power (CBP) of individual persons with different tastes is a grave mistake. The marketing of a product has to be focused on the needs of individual customers. Nothing more usher's this new idea into the 21st century than internet retailing. Customised advertising according to the interests of the online customer bring respite to the customer from being bombarded with ad's of every single commodity sold. It alsoresults in smarter marketing and improved sales with more focussed targeting. Online retailers such as Amazon and eBay use this to great effet in their marketing strategy. As the idea is new a period of diagnosis and analysis is in order tofully assess the effectiveness of this concept.
But one thing is for sure, the customer is king, for sure, as we herald in a new era of Sales and Marketing.